News on Advertising and Related Services

Gannett expects to meet 1Q earnings forecasts

2010-03-18T13:16:45Z

<div id="subtitle">Newspaper publisher Gannett expects to meet 1Q earnings forecasts, says ad slump is easing</div><div><p>Gannett Co. said Thursday that trends in advertising revenue are continuing in the right direction and the company should meet Wall Street expectations with first-quarter earnings.</p><p>Gannett, which owns Clear Channel Outdoor shares rise after 4th-quarter results, upgrade</div><div><p>Shares of Clear Channel Outdoor Holdings Inc. rose Friday after the billboard advertising company posted a smaller net loss for the fourth quarter and beat Wall Street's revenue forecast.</p><p>Late Thursday...

Eyeblaster plans initial public offering, again

2010-03-10T13:46:36Z

<div id="subtitle">Online advertising company Eyeblaster says planning initial public offering, again</div><div><p>Online advertising company Eyeblaster Inc. is planning an initial public offering, according to a Securities and Exchange Commission filing on Wednesday, though it did not disclose an expec...

Internet Marketing For Business as a Means to Advance in the Market

2010-03-10T15:39:43Z

Businesses are given the opportunity to be more competitive in their respective markets through internet marketing. Using the internet in promoting products and services has become one of the most innovative ways of increasing sales in an inexpensive and effective way. Internet marketing for business is a choice that is becoming a preference by different kinds of businesses because of the various benefits that it offers in the different industries. Through internet marketing, businesses are g...

JC Decaux net profit plunges in tough 2009 for ads

2010-03-10T01:16:00Z

<div><p>France's JC Decaux, the biggest outdoor advertising group in Europe and Asia, said on Wednesday its net profit plunged in 2009 during the "worst advertising downturn on record."</p><p>The company said it would not pay a dividend to shareholders for 2009 and would "maintain strict cash ...

US advertisers to spend more on digital than print: study

2010-03-08T11:16:25Z

<div><p>US companies will spend more this year on digital and online advertising and marketing than on print for the first time ever, according to a study released on Monday.</p><p>Companies will spend 119.6 billion dollars on online and digital strategies and 111.5 billion dollars on newspaper and magazine advertisements and other print campaigns, according to the study by California-based Outsell.</p><p>Out...

British advertiser WPP reports profits dip

2010-03-05T03:17:23Z

<div><p>WPP said on Friday that net profit dipped only slightly in 2009 thanks to cost-cutting and a pick-up in advertising revenues during the second half, adding that emerging markets will fuel growth.</p><p>The world's biggest marketing company by revenue, said profit after tax reached 437.7 million pounds (484 million euros, 658 million dollars) last year, down 0.3 percent compared with 2008.</p><p>Annual group revenue jumped 16.1 percent to 8.684 billion ...

Advertiser WPP reports profits dip

2010-03-05T03:17:21Z

<div><p>WPP said on Friday that net profit dipped only slightly in 2009 thanks to cost-cutting and a pick-up in advertising revenues during the second half, adding that emerging markets will fuel growth.</p><p>The world's biggest marketing company by revenue, said profit after tax reached 437.7 million pounds last year, down 0.3 percent compared with 2008.</p><p>Annual group revenue jumped 16.1 percent to 8.684 billion pounds.</p><p>"2009 was a ver...

Meredith shares up on improved advertising trends

2010-03-04T14:15:29Z

<div id="subtitle">Meredith shares rise as analysts upgrades stock, citing improved advertising trends</div><div><p>Shares of Meredith Corp. rose Thursday after an analyst raised his rating on the stock on the belief that advertising revenue for its magazines and TV stations is improving.</p><p>Benchmark analyst Ed Atorino bumped up his r...

ITV returns to profit

2010-03-03T05:16:13Z

<div><p>Commercial television network ITV announced on Wednesday that it had swung back into profit during 2009 after slashing costs and winning back valuable advertising market share.</p><p>ITV posted annual net profits of 91 million pounds which contrasted with a loss after tax of 2.56 billion pounds in 2008.</p><p>And the group -- which beams hit reality show 'X Factor' and long-running Live Nation posts 4th-quarter results showing losses shrink; Ticketmaster operating profit</div><div><p>Higher ticket fees and the lack of large impairment charges helped fourth-quarter losses abate at concert and ticketing powerhouse Live Nation Entertainment.</p><p>The company reported results for ...

Ahead of the Bell: Lamar Advertising upgraded

2010-02-23T06:45:11Z

<div id="subtitle">Lamar Advertising upgraded to 'Hold' at Jefferies as advertising market improves</div><div><p>An analyst upgraded Lamar Advertising Co. on Tuesday due to an improving advertising market and strong cost controls put in place by management.</p><p>Jefferies analyst Brian Shipman raised his rating to "Hold" ...

Ticketmaster to offer Springsteen ticket refunds

2010-02-22T08:47:14Z

<div id="subtitle">Ticketmaster reaches settlement with FTC to refund money for marked-up Springsteen tickets</div><div><p>Live Nation Entertainment Inc.'s Ticketmaster unit has reached a settlement with federal regulators to refund money to people who bought marked-up tickets to 14 Microsoft's plan to take on Yahoo!'s internet search and advertising business, designed to challenge market leader Google.</p><p>"The Lee Enterprises' January revenue down 9.2 percent, advertising trends show improvement</div><div><p>Lee Enterprises Inc., publisher of the St. Louis Post-Dispatch and other newspapers, said Wednesday its revenue in January fell 9.2 percent from the prior year.</p&...

Summary Box: Viacom 4Q profit up; ads weak

2010-02-22T10:05:28Z

<div id="subtitle">Summary Box: Viacom 4th-quarter profit boost helped by cost cutting, not advertising gains</div><div><p>ADVERTISING WEAK: Ad revenue fell 3 percent for media giant Viacom Inc. in the fourth quarter. That is a signal that companies were still cautious about buying commercial time on cable channels like ...

Earnings Preview: IAC to report 4th-qtr results

2010-02-22T11:25:35Z

<div id="subtitle">Earnings Preview: IAC to report 4th-qtr results Tuesday, analysts expect flat adjusted profit</div><div><p>Internet company IAC/InterActiveCorp, which is headed by billionaire Barry Diller and runs search engine Ask.com and dating site Gannett Co. posted its largest profit of the year in the fourth quarter as cost-cutting efforts were aided by a lessening decline in advertising sales. But shares of the biggest U.S. newspaper publis...

Music industry prepares for post-merger landscape

2010-02-22T13:24:30Z

<div><p>NASHVILLE (Billboard) - After nearly a year of intense scrutiny, political posturing and consumer outcry, it's time for the music business to come to grips with its new superpower: Live Nation Entertainment.</p><p>At a time when live entertainment remains one of t...