Topic: Advertising and Related Services

Eyeblaster plans initial public offering, again

Online advertising company Eyeblaster says planning initial public offering, againOnline advertising company Eyeblaster Inc. is planning an initial public offering, according to a Securities and Exchange Commission filing on Wednesday, though it did not disclose an expected size or price range. Two years ago to the day, the New York ...
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Internet Marketing For Business as a Means to Advance in the Market

Businesses are given the opportunity to be more competitive in their respective markets through internet marketing. Using the internet in promoting products and services has become one of the most innovative ways of increasing sales in an inexpensive and effective way. Internet marketing for business is a choice that is ...
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JC Decaux net profit plunges in tough 2009 for ads

France's JC Decaux, the biggest outdoor advertising group in Europe and Asia, said on Wednesday its net profit plunged in 2009 during the "worst advertising downturn on record." The company said it would not pay a dividend to shareholders for 2009 and would "maintain strict cash and cost management ...
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US advertisers to spend more on digital than print: study

US companies will spend more this year on digital and online advertising and marketing than on print for the first time ever, according to a study released on Monday. Companies will spend 119.6 billion dollars on online and digital strategies and 111.5 billion dollars on newspaper and magazine ...
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